Service: Social media management, digital design, email templates, website updates, strategic marketing, explainer videos and new business development
Due to a change to management structure, Saros Research needed a full service marketing support. They wanted to overhaul their outdated website, devise a social media marketing strategy and update their marketing collateral to deliver a consistent message and improve project applications. They had no brand guidelines, and a lack of branding consistency across various channels.
Devised digital assets design and delivered a social media marketing strategy including content calendar. Reduced advertising costs across social media channels to pence per click across ads. Created a series of explainer and promotional videos to drive sign up to the database or to support projects to identify candidates with specific behaviours to participate in research projects.
Rolled out a new business campaign to find new clients for Saros Research which delivered two new business clients for the company.